{"id":1082,"date":"2019-05-31T08:22:06","date_gmt":"2019-05-31T13:22:06","guid":{"rendered":"https:\/\/blog.index.pe\/?p=1082"},"modified":"2019-05-31T08:38:16","modified_gmt":"2019-05-31T13:38:16","slug":"que-es-una-landing-page","status":"publish","type":"post","link":"https:\/\/blog.index.pe\/en\/que-es-una-landing-page\/","title":{"rendered":"What is a landing page?"},"content":{"rendered":"<h3 class=\"wp-block-heading\">Conversion Page or Landing Page<\/h3>\n\n\n\n<p>It is that web that is designed in order to make the client carry out a desired conversion. It is a page where you land after following a link, be it through an ad, an email or any other means. It is usually oriented to the sale of a product or the contracting of a service.<\/p>\n\n\n\n<p>With the aforementioned objective, a landing page must be well designed, attractive, friendly and comfortable for the user. With these pages, what is always pursued is to carry out the conversion of the consumer, therefore those responsible for it have to deploy all possible strategies to make the process take place quickly and easily.<\/p>\n\n\n\n<p>The conversion page is what pushes the user to continue. When it is raised correctly within a company, it is a totally necessary element in the digital marketing strategy; as long as it meets minimum quality standards and is aimed at meeting the objective that the company wants with it.  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is a Conversion Page for?<\/h3>\n\n\n\n<p>It helps us for the user to go from being part of an audience to being a lead or even for a lead to become a customer through the purchase or contracting of a service. It always seeks to capture and attract, so that the visits are not in vain and materialize in acts that bring benefits to the business.<\/p>\n\n\n\n<p>You can have thousands of different conversions, whether it&#039;s signing up, making a purchase, signing up for a newsletter, or even commenting on something. There are many types, but they are always created in order for a company to increase its leads or customers.<\/p>\n<div class=\"pvc_clear\"><\/div><p id=\"pvc_stats_1082\" class=\"pvc_stats all\" data-element-id=\"1082\" style=\"\"><i class=\"pvc-stats-icon small\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.0\" viewbox=\"0 0 502 315\" preserveaspectratio=\"xMidYMid meet\"><g transform=\"translate(0,332) scale(0.1,-0.1)\" fill=\"\" stroke=\"none\"><path d=\"M2394 3279 l-29 -30 -3 -207 c-2 -182 0 -211 15 -242 39 -76 157 -76 196 0 15 31 17 60 15 243 l-3 209 -33 29 c-26 23 -41 29 -80 29 -41 0 -53 -5 -78 -31z\"\/><path d=\"M3085 3251 c-45 -19 -58 -50 -96 -229 -47 -217 -49 -260 -13 -295 52 -53 146 -42 177 20 16 31 87 366 87 410 0 70 -86 122 -155 94z\"\/><path d=\"M1751 3234 c-13 -9 -29 -31 -37 -50 -12 -29 -10 -49 21 -204 19 -94 39 -189 45 -210 14 -50 54 -80 110 -80 34 0 48 6 76 34 21 21 34 44 34 59 0 14 -18 113 -40 219 -37 178 -43 195 -70 221 -36 32 -101 37 -139 11z\"\/><path d=\"M1163 3073 c-36 -7 -73 -59 -73 -102 0 -56 133 -378 171 -413 34 -32 83 -37 129 -13 70 36 67 87 -16 290 -86 209 -89 214 -129 231 -35 14 -42 15 -82 7z\"\/><path d=\"M3689 3066 c-15 -9 -33 -30 -42 -48 -48 -103 -147 -355 -147 -375 0 -98 131 -148 192 -74 13 15 57 108 97 206 80 196 84 226 37 273 -30 30 -99 39 -137 18z\"\/><path d=\"M583 2784 c-38 -19 -67 -74 -58 -113 9 -42 211 -354 242 -373 16 -10 45 -18 66 -18 51 0 107 52 107 100 0 39 -1 41 -124 234 -80 126 -108 162 -133 173 -41 17 -61 16 -100 -3z\"\/><path d=\"M4250 2784 c-14 -9 -74 -91 -133 -183 -95 -150 -107 -173 -107 -213 0 -55 33 -94 87 -104 67 -13 90 8 211 198 130 202 137 225 78 284 -27 27 -42 34 -72 34 -22 0 -50 -8 -64 -16z\"\/><path d=\"M2275 2693 c-553 -48 -1095 -270 -1585 -649 -135 -104 -459 -423 -483 -476 -23 -49 -22 -139 2 -186 73 -142 361 -457 571 -626 285 -228 642 -407 990 -497 242 -63 336 -73 660 -74 310 0 370 5 595 52 535 111 1045 392 1455 803 122 121 250 273 275 326 19 41 19 137 0 174 -41 79 -309 363 -465 492 -447 370 -946 591 -1479 653 -113 14 -422 18 -536 8z m395 -428 c171 -34 330 -124 456 -258 112 -119 167 -219 211 -378 27 -96 24 -300 -5 -401 -72 -255 -236 -447 -474 -557 -132 -62 -201 -76 -368 -76 -167 0 -236 14 -368 76 -213 98 -373 271 -451 485 -162 444 86 934 547 1084 153 49 292 57 452 25z m909 -232 c222 -123 408 -262 593 -441 76 -74 138 -139 138 -144 0 -16 -233 -242 -330 -319 -155 -123 -309 -223 -461 -299 l-81 -41 32 46 c18 26 49 83 70 128 143 306 141 649 -6 957 -25 52 -61 116 -79 142 l-34 47 45 -20 c26 -10 76 -36 113 -56z m-2057 25 c-40 -58 -105 -190 -130 -263 -110 -324 -59 -707 132 -981 25 -35 42 -64 37 -64 -19 0 -241 119 -326 174 -188 122 -406 314 -532 468 l-58 71 108 103 c185 178 428 349 672 473 66 33 121 60 123 61 2 0 -10 -19 -26 -42z\"\/><path d=\"M2375 1950 c-198 -44 -350 -190 -395 -379 -18 -76 -8 -221 19 -290 114 -284 457 -406 731 -260 98 52 188 154 231 260 27 69 37 214 19 290 -38 163 -166 304 -326 360 -67 23 -215 33 -279 19z\"\/><\/g><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/blog.index.pe\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=\"0\" \/><\/p><div class=\"pvc_clear\"><\/div><div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-reaction-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>Conversion Page or Landing Page It is that web that is designed in order to make the client carry out a desired conversion. It is a page where you land after following a link, be it through an ad, an email or any other means. It is usually oriented to the sale of a product or the contracting of a service. With the aforementioned objective, a landing page must be well designed, attractive, friendly and comfortable for the user. With these pages what is always pursued is to make the conversion of the consumer, therefore those responsible<\/p>","protected":false},"author":1,"featured_media":1083,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[186],"tags":[225,226,187],"class_list":["post-1082","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-landingpage","tag-pagina-de-conversion","tag-seo"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/posts\/1082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/comments?post=1082"}],"version-history":[{"count":0,"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/posts\/1082\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/media\/1083"}],"wp:attachment":[{"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/media?parent=1082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/categories?post=1082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.index.pe\/en\/wp-json\/wp\/v2\/tags?post=1082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}